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After Sydney Sweeney controversy, American Eagle taps Travis Kelce to sell jeans
On the back of the American Eagle Outfitters Inc. Sydney Sweeney buzz, the company has nabbed Travis Kelce as its newest face.
Fashion

Karl Lagerfeld taps Paris Hilton for 'From Paris With Love' campaign
French fashion house Karl Lagerfeld unveild on Wednesday its new fall 2025 campaign featuring entrepreneur and heiress Paris Hilton, marking her debut as brand face.
Fashion

Musinsa to enter China through strategic joint venture with Anta Sports
South Korean fashion platform Musinsa is set to enter the Chinese market through a strategic partnership with Anta Sports, China’s largest sportswear group.
Fashion

Abercrombie & Fitch raises annual sales forecast on Hollister strength
Abercrombie & Fitch raised its annual sales forecast on Wednesday, driven by robust demand for Hollister dresses and denim jeans as shoppers prioritize spending on trendy apparel undeterred by price hikes.
Fashion

PVH Corp. raises outlook after posting quarterly earnings beat
PVH Corp. boosted its forecast for the current year following stronger sales in the second quarter on celebrity partnerships and entertainment deals.
Fashion

New Look sale expected next year as bankers are appointed - report
New Look’s owners have take a step forward in their plan to sell the fashion retail business with investment firms Alcentra and Brait having chosen Rothschild to run a strategic review.
Fashion

Debenhams Group results show EBITDA up, GMV down, explores sale of underperforming PLT
Debenhams Group (which used to be Boohoo Group) issued its annual results for the year to the end of February on Tuesday afternoon and also said it's considering the sale of PrettyLittleThing.
Fashion

India braces for impact of 50% tariff on exports to US
On August 27, a 50% tariff on Indian goods entering the U.S. is set to come into effect. A prospect that is especially concerning for India’s textile-apparel sector, of which the U.S. is the main client.
Fashion

Lee and Crayola launch limited-edition capsule
Lee and Crayola have teamed up to introduce a limited-edition capsule collection that combines Lee’s iconic workwear silhouettes with eight fan-favorite retired Crayola crayon shades.
Fashion

Abercrombie & Fitch named NFL’s first official fashion partner
The collaboration will bring a fashion-first approach to fan apparel, pairing athlete-led campaigns and player-designed collections with lifestyle assortments intended for both game day and everyday wear.
Fashion

Victoria Beckham hails positive 2024 results, says 2025 is stronger too
Victoria Beckham on Tuesday reported “another year of strong sales growth in fashion and beauty”. It was the fourth consecutive year of double-digit revenue growth.
Fashion

Tommy Hilfiger launches “The Hilfiger Racing Club” campaign with Nicholas Hoult and Claudia Schiffer
Tommy Hilfiger has launched its fall 2025 campaign with actor Nicholas Hoult and supermodel Claudia Schiffer. “The Hilfiger Racing Club” mixes luxury motorsport nostalgia with a reinvention of classic prep.
Fashion

H&M signs Lorena Saravia for first collaboration with Mexican designer
The collection, inspired by Mexican heritage, consists of 29 pieces and will be available starting October 16.
Fashion

Pepco opens new store in Ovar as it expands across Portugal
Polish discount retailer Pepco continues its growth in Portugal with the opening of a new store in Ovar. Since entering the market in 2023, the brand now operates 21 locations nationwide.
Fashion

H&M launches fist store in Brazil with local manufacturing ambitions
Swedish fast-fashion retailer H&M opened its first physical store in Brazil on Saturday and launched online operations in the country, where it is already producing some items locally, including footwear and beachwear.
Fashion

The North Face teams up with Aimé Leon Dore for capsule collection
U.S. outdoorwear brand The North Face has teamed up with New York City fashion brand Aimé Leon Dore for a limited-edition collaborative collection made up of high-end outdoor apparel, equipment, and footwear.
Fashion
